MVP to Series A in 8 Months
The Challenge
A healthcare startup had a compelling vision for mental health support but no working product. They needed to validate demand quickly and build an MVP that could attract both users and investors while navigating healthcare compliance requirements.
Our Approach
- 1Started with smoke tests to validate demand before writing code
- 2Collected 2,000+ email signups and conducted 50 user interviews
- 3Built focused MVP with core features only: mood tracking, therapist matching, and video sessions
- 4Built health-data privacy and security requirements in from day one to avoid technical debt
- 5Conducted weekly user testing sessions with early adopters
- 6Iterated rapidly based on feedback, shipping updates every 2 weeks
- 7Developed data-driven pitch deck showing traction and unit economics
The Results
The original product vision included 12 features. Validation revealed only 3 were truly essential. By shipping a focused MVP quickly, they captured market share while competitors were still in development.
Univot didn't just build our MVP. They taught us how to build a company. The validation work saved us from building features nobody wanted, and the rapid iteration culture is now core to how we operate.
Facing a similar problem?
Book a 30-minute call. We will tell you honestly whether AI is the right answer and what we would test first.